Results: Abercrombie & Fitch Is Getting Rid Of Logos On Its Clothes
Published on 09/02/2014
Abercrombie & Fitch, which owns Hollister along with its namesake chain, announced Thursday that it will eliminate logo attire from its U.S. stores by spring 2015.On Thursday, Abercrombie reported a 10 percent drop in sales at its Hollister brand last quarter compared to the same period in 2013, as the company struggled to adapt to the changing non-logo times. Earlier this year, Abercrombie unveiled a plan to revamp Hollister and turn it into a "fast-fashion" brand, taking styles from the catwalks and bringing them to stores. It's aiming to better compete with the likes of H&M and Forever 21, which have become increasingly popular with teen shoppers.
QUESTIONS
GO to COMMENTS
Comments
1.
1.
Do you shop at either Abercrombie or Hollister?
Ambercrombie
4%
122 votes
Hollister
5%
156 votes
Both
8%
224 votes
Neither
83%
2442 votes
2.
2.
If you don't, why not? Too expensive
47%
1380 votes
Don't like the fashions
23%
672 votes
Don't like having the logo on the clothing.
17%
505 votes
Don't like the company itself
15%
445 votes
Clothing is too young
22%
637 votes
I do shop there
18%
536 votes
Other (please specify)
9%
262 votes
| Other Answers | Percentage | Votes |
|---|---|---|
| 0.50% | 22 | |
| n/a | 0.36% | 16 |
| na | 0.36% | 16 |
| never heard of it | 0.11% | 5 |
| not in my area | 0.11% | 5 |
| never heard of them | 0.11% | 5 |
| no store in my area | 0.09% | 4 |
| none in my area | 0.09% | 4 |
| no stores where i live | 0.07% | 3 |
| i do | 0.05% | 2 |
| none near me | 0.05% | 2 |
| canadian | 0.05% | 2 |
| no stores here | 0.05% | 2 |
| no store near me | 0.05% | 2 |
| no stores near me | 0.05% | 2 |
| none in our area | 0.05% | 2 |
| not interested | 0.05% | 2 |
| not available here | 0.05% | 2 |
| not in canada | 0.05% | 2 |
| not available | 0.05% | 2 |
| don't have these stores where i live. | 0.02% | 1 |
| i don't agree with their businessman and his views and judgements about people. | 0.02% | 1 |
| no store in my city | 0.02% | 1 |
| no stores close | 0.02% | 1 |
| don't fit in their clothes | 0.02% | 1 |
| there isn't one here | 0.02% | 1 |
| store not in my area | 0.02% | 1 |
| never heard of store | 0.02% | 1 |
| i just never have. | 0.02% | 1 |
| none near me. | 0.02% | 1 |
| i don't buy cloths that often. | 0.02% | 1 |
| don't think we have 1 of those stores here! | 0.02% | 1 |
| we don't have either store in our small village. | 0.02% | 1 |
| not local | 0.02% | 1 |
| made for skinny people-.- | 0.02% | 1 |
| i`m not a fag. | 0.02% | 1 |
| none | 0.02% | 1 |
| i shop there | 0.02% | 1 |
| just never been there | 0.02% | 1 |
| i haven't bought any clothes in 5 years. | 0.02% | 1 |
| don,t buy it | 0.02% | 1 |
| where? | 0.02% | 1 |
| none in my town | 0.02% | 1 |
| too expensive, not my size | 0.02% | 1 |
| doesn't offer my size | 0.02% | 1 |
| faggot wigger crap | 0.02% | 1 |
| hollister uses to much spray in there store. some people have migraines and that's ridiculous ! | 0.02% | 1 |
| dont have those companys in my area | 0.02% | 1 |
| not in my province. | 0.02% | 1 |
| there is no store near me. | 0.02% | 1 |
| there are no stores in my area. | 0.02% | 1 |
| we do not have either store where i live | 0.02% | 1 |
| no location | 0.02% | 1 |
| none local | 0.02% | 1 |
| not conveniently located | 0.02% | 1 |
| not in my town | 0.02% | 1 |
| dont shop there | 0.02% | 1 |
| there isn't an abercrombie or hollister shop in my country | 0.02% | 1 |
| far away | 0.02% | 1 |
| i don't even know if we have a store in our area | 0.02% | 1 |
| none in area | 0.02% | 1 |
| none available where i live | 0.02% | 1 |
| @#$%^&*()_+ | 0.02% | 1 |
| it's for lame trendy people | 0.02% | 1 |
| used to, not anymore | 0.02% | 1 |
| none in the area | 0.02% | 1 |
| no local shops so don't think about them | 0.02% | 1 |
| no store around my area | 0.02% | 1 |
| our store here stinks, like literally i walk on the other side of the mall, and can still smell perfume or whatever can't even get near the store. | 0.02% | 1 |
| thin, cheap quality | 0.02% | 1 |
| no location near me | 0.02% | 1 |
| not my size | 0.02% | 1 |
| not convenient | 0.02% | 1 |
| not a store for me | 0.02% | 1 |
| no store where i live | 0.02% | 1 |
| not familliar.. | 0.02% | 1 |
| i shop at both places | 0.02% | 1 |
| no store | 0.02% | 1 |
| i would have to travel to get to a huge mall to even look for this product, just might be worth it though | 0.02% | 1 |
| clothing doesn't fit my body; allergic to their perfume | 0.02% | 1 |
| clothing is not made to fit normal sized people, hollister feels like i am going into an overly-cologned night club. | 0.02% | 1 |
| petite | 0.02% | 1 |
| don't mind the logo if it was much smaller | 0.02% | 1 |
| don't like their values. | 0.02% | 1 |
| i think thier clothes suck | 0.02% | 1 |
| not in my city | 0.02% | 1 |
| no present in my area | 0.02% | 1 |
| we don't have either one of these stores | 0.02% | 1 |
| not sure we have one in vancouver | 0.02% | 1 |
| have never heard of it | 0.02% | 1 |
| too loud. plus i'm too old. | 0.02% | 1 |
| they don't have plus sizes | 0.02% | 1 |
| they don't have plus size clothing | 0.02% | 1 |
| none close to me | 0.02% | 1 |
| do store near by | 0.02% | 1 |
| the stores reek of perfume and it gives me a migraine | 0.02% | 1 |
| not near location | 0.02% | 1 |
| just don't | 0.02% | 1 |
| no access | 0.02% | 1 |
| do not have stores here | 0.02% | 1 |
| there are none in my area. | 0.02% | 1 |
| they do not offer my size | 0.02% | 1 |
| not close to me | 0.02% | 1 |
| clothing especially t-shirts are cheaply made. | 0.02% | 1 |
| no such stores in my area | 0.02% | 1 |
| who's abercrombie hollister??????????????????? | 0.02% | 1 |
| can't say i've seen a store around my area. | 0.02% | 1 |
| not close to home | 0.02% | 1 |
| clothing is not good for my profession/workplace | 0.02% | 1 |
| only make clothes for skinny people | 0.02% | 1 |
| they are a very rude company | 0.02% | 1 |
| it smells | 0.02% | 1 |
| they aren't anywhere near where i live up here in canada and i don't buy cloths online much. | 0.02% | 1 |
| no shops near us | 0.02% | 1 |
| not n my area | 0.02% | 1 |
| not one in my area i shop at walmart | 0.02% | 1 |
| no local store | 0.02% | 1 |
| too fat | 0.02% | 1 |
| store not in canada | 0.02% | 1 |
| looks like "white boy in college" clothes | 0.02% | 1 |
| none around here | 0.02% | 1 |
| price is more than my pocket book can handle | 0.02% | 1 |
| cheap | 0.02% | 1 |
| don't know where one is | 0.02% | 1 |
| do not have a store close | 0.02% | 1 |
| don't have it here | 0.02% | 1 |
| not available in my area | 0.02% | 1 |
| i have never heard of this brand | 0.02% | 1 |
| no locations in my town | 0.02% | 1 |
| not a fan of what they carry | 0.02% | 1 |
| none where ii live | 0.02% | 1 |
| only douchebags wear it | 0.02% | 1 |
| dont think we have a store here and prob too expensive | 0.02% | 1 |
| i sew all my own clothes | 0.02% | 1 |
| prefer other stores | 0.02% | 1 |
| there is not an abercrombie or hollister nearby. | 0.02% | 1 |
| don't think we have one, plus the clothes are too young for me. | 0.02% | 1 |
| dont carry my size | 0.02% | 1 |
| not one near bye | 0.02% | 1 |
| don't shop in specialty logo brand stores | 0.02% | 1 |
| they are stuck up and if you don't look perfect they don't want you in their store | 0.02% | 1 |
| no store near us | 0.02% | 1 |
| montreal does not really have any | 0.02% | 1 |
| have not tried yet | 0.02% | 1 |
| not a store close | 0.02% | 1 |
| not interested in shopping there | 0.02% | 1 |
| only online | 0.02% | 1 |
| no reason | 0.02% | 1 |
| no store here | 0.02% | 1 |
| i dont know them | 0.02% | 1 |
| dont know the conpagny | 0.02% | 1 |
| not my style and not into name brands period | 0.02% | 1 |
| don't think they are available in canada | 0.02% | 1 |
| never heard of these stores | 0.02% | 1 |
| too much people wear it | 0.02% | 1 |
| it's not in my part of canada | 0.02% | 1 |
| sizes are too small | 0.02% | 1 |
| i do shop there | 0.02% | 1 |
| not close | 0.02% | 1 |
| they are not here where i live | 0.02% | 1 |
| logos | 0.02% | 1 |
| i shop there for my son. | 0.02% | 1 |
| hate the stores' atmospheres (they pump their perfume into the air, makes me gag!) | 0.02% | 1 |
| haven't heard of them | 0.02% | 1 |
| no store nearby | 0.02% | 1 |
| don't care about the company. | 0.02% | 1 |
| i'm a dude | 0.02% | 1 |
| n/a where i live | 0.02% | 1 |
| nothing fits | 0.02% | 1 |
| my granddaughters request gifts from these stores. | 0.02% | 1 |
| can't see anything or hear in the store. also it stinks in there | 0.02% | 1 |
| the color design | 0.02% | 1 |
| not near | 0.02% | 1 |
| do not live near one | 0.02% | 1 |
| not familiar with their brands | 0.02% | 1 |
| dont know where one is at | 0.02% | 1 |
| no store in halifax | 0.02% | 1 |
| their clothing only goes up to size 6 or medium. | 0.02% | 1 |
| none where i live | 0.02% | 1 |
| the clothes are to small. | 0.02% | 1 |
3.
3.
Would you prefer buying clothing with or without a logo? With a logo
10%
286 votes
Without a logo
44%
1308 votes
Doesn't matter to me
46%
1350 votes
4.
4.
If Abercrombie and Hollister get rid of logos, would you consider shopping there? Yes
13%
385 votes
No
42%
1246 votes
Undecided
33%
965 votes
Not Applicable-Already shop there
12%
348 votes
5.
5.
Is 'the logo' dead? Yes
31%
905 votes
No
27%
802 votes
Undecided
42%
1237 votes
COMMENTS