Results: How do you feel about QR codes (Quick Response Codes)?
Companies go far to reach out to their consumers and clients. One of the fastest evolving marketing tools available are QR codes (a matrix barcode)that allow the constantly growing mobile society to easily access websites, promotional information and more.
1.
1.
Do you have a smart phone?
Yes
56%
•
1059 votes
No
44%
•
842 votes
2.
2.
Do you scan QR codes? Yes
22%
•
413 votes
No
47%
•
902 votes
Not Applicable/ I do not have a smart phone
31%
•
582 votes
3.
3.
When do you scan QR codes? To access a coupon/ discount/ offer
16%
•
305 votes
To RSVP or purchase a ticket for an event
5%
•
91 votes
To access a company website
9%
•
165 votes
To access a social media page
5%
•
86 votes
To participate in a contest
7%
•
130 votes
I do not scan QR codes although I have a smart phone
19%
•
353 votes
N/A - I do not scan QR codes because I do not have a smart phone
55%
•
1039 votes
Other (please specify)
1%
•
14 votes
| Other Answers | Percentage | Votes |
| 0.18% | 4 | |
| for prices | 0.05% | 1 |
| to make money | 0.05% | 1 |
| esrning rewards | 0.05% | 1 |
| how do i know in advance | 0.05% | 1 |
| depends | 0.05% | 1 |
| to find a price | 0.05% | 1 |
| to access whatever i'm interested in but i rarely do it | 0.05% | 1 |
| n/a | 0.05% | 1 |
| the only time i scanned a qr code was for a scavenger hunt. | 0.05% | 1 |
| instructions | 0.05% | 1 |
4.
4.
If you scan QR code, which is your most common source of QR codes? TV
5%
•
87 votes
A poster/brochure/flyer
6%
•
117 votes
A business card with a QR code
3%
•
62 votes
A store window QR Sticker
4%
•
84 votes
Magazine Ad
6%
•
123 votes
Billboard
1%
•
26 votes
T-Shirt, other clothing
1%
•
13 votes
Website
3%
•
63 votes
N/A
70%
•
1324 votes
5.
5.
Do you find QR codes helpful? Yes
18%
•
334 votes
No
12%
•
235 votes
Undecided
12%
•
230 votes
N/A
58%
•
1100 votes
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