Results for - Google to buy Fitbit in $2.1 billion deal!
Google announced plans on Friday to acquire Fitbit, the world's leading maker of wearable fitness activity trackers. The deal, worth about $2.1 billion, is one of Google's (GOOGL) largest acquisitions. The wearable market is growing quickly. Although Google makes some hardware, including Pixel phones and Nest devices, it hasn't made much headway into smartwatches and other wearable devices. "With Google's resources and global platform, Fitbit will be able to accelerate innovation in the wearables category, scale faster, and make health even more accessible to everyone," Fitbit co-founder and CEO James Park said.