Results: Missouri Paper Prints Blank Front Page To Show Readers What'll Happen If It Shutters
Published on 03/28/2021
The front page of Kansas City’s Northeast News was left blank earlier this week in an effort to show readers what it would be like if the publication ceased to exist — and, as it turns out, the strategy proved quite effective.
QUESTIONS
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Comments
1.
1.
Do you subscribe to a physical newspaper?
Yes
20%
572 votes
No
80%
2328 votes
2.
2.
If yes, why? I like holding and reading a physical copy
14%
416 votes
I prefer to get my news this way rather than online
9%
254 votes
Some of the content I enjoy is not online
7%
209 votes
I want to support my local newspaper
8%
243 votes
Other (please specify)
1%
40 votes
Not Applicable
74%
2160 votes
3.
3.
As of February 2021, the COVID-19 pandemic is responsible for the shuttering of more than 60 local newsrooms across America. Even prior to the pandemic, journalism was a fraught industry: As of 2019, more than one in five local or small newspapers had shut down across the country over the last 15 years. Do you have a newspaper in your town or city? Yes
76%
2209 votes
No
24%
691 votes
4.
4.
Do you think leaving the front page blank is a good advertising strategy to show people what they could be missing if their newspaper closed? Yes
44%
1269 votes
No
24%
699 votes
Undecided
32%
932 votes
COMMENTS