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The Level of Consumer Trust When It Comes to Business Testimonials and Online Reviews. Tellwut Online Survey (Infographic)

Website review platforms and testimonials allow people to share their experiences and rate them so that they are able to help others look for the best ways to do business. However, there are growing concerns that companies pay people to post in-genuine feedback online. In addition, businesses have the option of selecting to post only positive testimonials about them on their websites, which makes it harder for consumers to trust what they read and see However, let's see what exactly people's perceptions are on online reviews and testimonials and figure our at what level their trust is at the moment. Check out what we found out from the opinions of 1650 North Americans!   testimonials and online reviews 23 online reviews trust surveypurchasing decisions based on reviews surveyreviews and consumers level of trust survey   To see the complete survey click here. What is your level of trust when it comes to online reviews and business testimonials? What websites do you trust when you need to make a purchasing decision (e.g. vacation, dental services, online shopping, restaurants)? Have you found out about a fake review on your own and if yes, how?   Do you need to conduct your own research, contact us at or visit us at Join our business e-newsletter list and get new business ideas, special discounts, consumer insights, and much more.