Results for - Predictably irrational

1,867 voters participated in this survey

Irrational behavior is a part of human nature, but as MIT professor Ariely has discovered in 20 years of researching behavioral economics, people tend to behave irrationally in a predictable fashion. Drawing on psychology and economics, behavioral economics can show us why cautious people make poor decisions about sex when aroused, why patients get greater relief from a more expensive drug over its cheaper counterpart and why honest people may steal office supplies or communal food, but not money. According to Ariely, our understanding of economics, now based on the assumption of a rational subject, should, in fact, be based on our systematic, unsurprising irrationality. Ariely argues that greater understanding of previously ignored or misunderstood forces (emotions, relativity and social norms) that influence our economic behavior brings a variety of opportunities for reexamining individual motivation and consumer choice, as well as economic and educational policy. Ariely's intelligent, exuberant style and thought-provoking arguments make for a fascinating, eye-opening read.

Did you read the book ¨Predictably Irrational¨?

1. Did you read the book ¨Predictably Irrational¨?

Yes
5%
90 votes
No
95%
1,777 votes

2. If you read the book, did you like it?

Yes
4%
83 votes
No
7%
132 votes
Not Applicable
88%
1,652 votes
Did you read any other book written by Dan Ariely?

3. Did you read any other book written by Dan Ariely?

Yes
4%
76 votes
No
96%
1,791 votes
How would you describe yourself?

4. How would you describe yourself?

Mostly rational
60%
1,128 votes
Mostly emotional
40%
739 votes
Do you like figuring out what companies do to motivate you to buy a specific product and not other?

5. Do you like figuring out what companies do to motivate you to buy a specific product and not other?

Yes
37%
696 votes
No
63%
1,171 votes
01/20/2016 Business 1867 18 By: LBP

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By: LBP