Results: GrubHub's 2023 Delivered
Published on 01/04/2024
Grubhub launched its annual retrospective, the 2023 Delivered report, which analyzes millions of orders from diners across the U.S. to uncover the biggest food and beverage trends of the year.
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1.
1.
While last year's biggest trend was diners seeking comfort wrapped in a warm burrito, in 2023 'doing it for the vibes' was a way of life as diners found joy in stepping out of their comfort zones and breaking conventions, such as embracing pineapple on pizza and ordering salads with a side of fries. Did you try any new food items or combinations in 2023?
Yes
25%
682 votes
No
54%
1471 votes
I can't remember
20%
547 votes
2.
2.
In 2023, over 53 MILLION items were ordered with added spice. These were the top 5 spicy items ordered. Did you order any of these in 2023? Spicy potato soft tacos
6%
155 votes
Spicy chicken sandwich
20%
530 votes
Spicy tuna roll
8%
215 votes
Hot and sour soup
10%
278 votes
Drunken noodles
4%
101 votes
Not Applicable
67%
1796 votes
3.
3.
Pickles had the largest increase since last year with an 89% increase, totaling over 6.9 MILLION pickles ordered in 2023. Do you like pickles? Yes
72%
1946 votes
No
28%
754 votes
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