Results: McDonald's, Wendy's and other burger joints are leaning into chicken
Published on 05/13/2025
QUESTIONS
GO to COMMENTS
Comments
1.
1.
Consumers have been demanding more chicken even as they've rebelled against menu price hikes during the past year, sending many restaurant chains racing to roll out value deals and find other ways to keep customers coming back. Chicken featured in nearly 40% of all Grubhub restaurant orders last year and was purchased almost three times as often as beef by grocery customers, the delivery company said in December. Are you more likely to order chicken over beef?
Yes
38%
1037 votes
No
32%
855 votes
Undecided
19%
517 votes
Not Applicable
11%
291 votes
2.
2.
Which of these reasons would most likely convince you to choose chicken over beef at a fast-food chain? Lower cost
21%
578 votes
More variety in flavors
14%
380 votes
Preference for white meat
25%
662 votes
Better value deals
15%
404 votes
Other (please specify)
4%
103 votes
Not Applicable
21%
573 votes
| Other Answers | Percentage | Votes |
|---|---|---|
| Healthier | 0.61% | 13 |
| 0.52% | 11 | |
| healthy | 0.09% | 2 |
| All of the above | 0.09% | 2 |
| don't eat ruminants | 0.05% | 1 |
| I don't eat chicken or beef. I like to see lean Turkey offered. | 0.05% | 1 |
| It tastes better | 0.05% | 1 |
| Change of paste from burgers | 0.05% | 1 |
| I will always like beef better but occasionaly will have chicken as long as it does not have heat or spice added. | 0.05% | 1 |
| Better for your health | 0.05% | 1 |
| Nothing would convince me to consume either of these, because I'm a longtime vegan. | 0.05% | 1 |
| It depends on my mood | 0.05% | 1 |
| nothing will convince me to eat poison | 0.05% | 1 |
| DIETARY RESTRICTIONS | 0.05% | 1 |
| prefer beef | 0.05% | 1 |
| vegetarian | 0.05% | 1 |
| Depends | 0.05% | 1 |
| Health | 0.05% | 1 |
| Don't eat meat | 0.05% | 1 |
| nothing | 0.05% | 1 |
| I am Vegetarian | 0.05% | 1 |
| travels better | 0.05% | 1 |
| I do not eat meat | 0.05% | 1 |
| Don't like hamburger | 0.05% | 1 |
| Heather | 0.05% | 1 |
| prefer chicken | 0.05% | 1 |
| CRAVING A SPECIFIC ITEM | 0.05% | 1 |
| If I'm in the mood for chicken | 0.05% | 1 |
| no eat chicken | 0.05% | 1 |
| i don't eat beef | 0.05% | 1 |
| Recipe combo, spices, and flavors | 0.05% | 1 |
| Prefer chicken over beef | 0.05% | 1 |
| Nothing. If I want chicken, I will order KFC, otherwise I am having burgers. | 0.05% | 1 |
| Beef makes me sick. | 0.05% | 1 |
| When it comes to fast food, I find most burgers are pretty low quality. I love beef, but fast food generally just does crispy chicken a lot better than burgers (in my opinion). | 0.05% | 1 |
| What I feel like having that day | 0.05% | 1 |
| I like Beef better | 0.05% | 1 |
| lower environmental impact of chicken over beef | 0.05% | 1 |
| All plus more personal ones | 0.05% | 1 |
| Fried and not touched with hands | 0.05% | 1 |
| Healthier/Lower fat content | 0.05% | 1 |
| most of the above | 0.05% | 1 |
| Vegetarian so neither | 0.05% | 1 |
| Depends on what I feel like having | 0.05% | 1 |
| I prefer chicken over beef | 0.05% | 1 |
| Gout | 0.05% | 1 |
| Not fried, however. Beef would probably be healthier than fried chicken. | 0.05% | 1 |
| healthier if grilled | 0.05% | 1 |
| for restaurant it's better with chiken, beef is to cook home | 0.05% | 1 |
| It's chic fil a | 0.05% | 1 |
| Healthy protein | 0.05% | 1 |
| Better for your health, but prepared at home is best. | 0.05% | 1 |
| higher protein | 0.05% | 1 |
| Already eat more chicken. | 0.05% | 1 |
| I usually want a burger at fast food burger restaurants, otherwise I'll go to Bojangles or Popeyes | 0.05% | 1 |
| Take away my allergy to chicken. | 0.05% | 1 |
| I usually do not eat beef | 0.05% | 1 |
| Healthier. | 0.05% | 1 |
| Lower calories but still keto compliant | 0.05% | 1 |
| I definitely prefer beef. | 0.05% | 1 |
| Healthier for you. | 0.05% | 1 |
| I always have. I'm less sensitive to chicken than beef. | 0.05% | 1 |
| Better taste | 0.05% | 1 |
| Don t eat beef | 0.05% | 1 |
| Depends on the quality | 0.05% | 1 |
| healthier if white meat | 0.05% | 1 |
| vegetarian so not gonna order either | 0.05% | 1 |
| prefer beef over chicken | 0.05% | 1 |
| Depends on what I'm in the mood for and craving | 0.05% | 1 |
| don't like beef | 0.05% | 1 |
| beef is better | 0.05% | 1 |
| my mood or quality of beef in that location | 0.05% | 1 |
| depends on restaurant | 0.05% | 1 |
| If they grilled chicken rather than frying I would | 0.05% | 1 |
| not deep fried | 0.05% | 1 |
| I like chicken | 0.05% | 1 |
| what I am in the mood for | 0.05% | 1 |
| Dietary guidelines | 0.05% | 1 |
| fast food burgers suck | 0.05% | 1 |
COMMENTS