Results: Get rewarded for stealing
Published on 01/01/2016
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*TLStanley*AdFreak*: Jet Blue hung huge posters randomly around New York, and if you were brave enough, you would be rewarded with flight vouchers, free ice cream, New York Jets tickets, and "buh byes said by stewardesses that appeared out of nowhere" Great campaign by Jet Blue. If you were in any of the 5 boroughs of New York, would you have ripped off a poster and turned it in for a prize?
Yes
40%
720 votes
No
33%
589 votes
Undecided
27%
486 votes
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Were you one of the lucky people in New York to profit from this ad campaign? Yes
4%
74 votes
No
96%
1721 votes
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The brand plans to repeat the two-day stunt, designed by agency Mullen Lowe, next week under the hashtag #NYCTakeoff. Some nattily dressed flight attendants might even pop up to congratulate winners before sending them off with a chipper "Buh-bye now!" If you're in the area, will you try and participate? Yes
28%
495 votes
No
44%
794 votes
Undecided
28%
506 votes
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